Getting value: audit services

Communications represent an investment and ongoing cost. As with any other expenditure, your organisation needs to ensure it gets value.

We can provide an independent, objective audit of your communications with target audiences – be they customers, members, employees or third parties (media, government, regulators, trade bodies etc).

The communication audit’s benefits:

identifies the total scope and cost of your communications
identifies how you communicate most effectively; audiences, messages and media
identifies how to reduce waste: cut out duplication and ineffective or detrimental communications
helps you understand what audiences think of your organisation, and how your communications contributed to those perceptions
helps you to invest in communications to produce desired results

Each audit is tailored to the client’s needs. It identifies communications activities, the associated costs and assesses the value derived.

The audit covers:

who you communicate with
what you communicate
how you communicate
when you comnunicate
why you communicate
at what costs you communicate

The audit will ascertain areas where your organisation is communicating effectively and highlight best practice. Likewise, it will identify communication problems and suggest remedies. We recommend specific focus on audiences with disabilities.

We provide a report and presentation of the audit findings within 14 days of completion of the survey work.

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Getting value: audit services

The communication audit’s benefits:

The audit covers:

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